Report on the analysis of e-commerce in the Republic of Macedonia – “Current financial size, potential, challenges and recommendations for the development of e-commerce.” [2018]
What is the concept of sales, is owning a physical store or is it pure e-commerce? Is there payment on delivery or are transactions carried out on a larger scale through the online store?
The research will enable all companies interested in the implementation and development of electronic commerce to get a complete overview of the current situation in this activity in our country and to create their development strategy accordingly.
Delivery of products Marketing and promotional activities
Market intensity and competition
Future expansion and innovation
Defining the challenges in the operation
Satisfaction with cooperation with banks
General internet habits of consumers
Familiarity with e-stores and online consumer habits
Current consumption habits
Factors influencing online shopping
Consumer preferred e-stores
*Study on e-commerce in N. Macedonia in 2019 was realized byMacedonian E-commerce association , Research and Consulting Agency Insider ID and Credit Agency Target Gru
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